Check out this article from CNNMoney, “Orange buttons boost
online sales,” which has great tips on how to turn visitors to your website into
customers.
“If you run an
e-commerce website, chances are you've been puzzled, at the very least, by the
number of visitors who look at what you're selling and then leave. Wouldn't it
be great to turn more of those visitors into customers, just by tweaking a few
details?”
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